The horse race that stops the nation, Australia's the Melbourne Cup will this year be streamed live on Twitter Tuesday, competing with the Seven Network's stream and live TV broadcast of the race.
The Melbourne Cup is not the first sport that Twitter has live streamed, but is the first outside the United States.
Earlier this year the National Football League (NFL) in the United States announced Twitter as "its exclusive partner" to stream certain games to a global audience for the 2016 NFL Regular Season.
The deal worth US$10 million dollars for ten Thursday night games, far less than the US$45 million per game paid by CBS and NBC. Read more...
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