11 tips for creating (or changing) a logo that can grow with your company

If your new logo design causes even a fraction of the confusion that Uber's recent rollout did, you might want to take a step back and consider alternative options. Even better, weigh all future possibilities before you start designing. Rushing such a critical element of your branding is rarely the right move

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Designing and choosing a logo, however, is stressful for even the most seasoned business owners. With that in mind, I asked 11 members of Young Entrepreneur Council (YEC) what advice they would give to a new startup (or one undergoing a rebranding) before they begin the designing phase. Their best answers are below Read more...

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