On the day of Twitter's big test for its future as a live video network, Twitter is also introducing changes to improve one of the microblogging site's oldest use cases: Customer support.
Businesses on Twitter can now access several new features to publicly reveal how they interact with customers on the site. Starting Thursday, businesses can choose to display response time and hours of availability on their profiles. The direct message button has also been enlarged.
Companies can select a "provides support" indicator that appears when Twitter users are searching for a business's account. That distinguishes which Twitter handles companies use for their own promotions compared to the ones that are dedicated to service. Read more...
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